Terms & Conditions

These terms govern the supply of services and access to the CRM platform known as FoundationsAI.

Version 3.0 · Last updated 06/08/2026

Legal entity 91D Ltd, trading as FoundationsAI. Registered in England & Wales, company no. 12768586.

Registered office Unit 13E, 92 Burton Road, Sheffield, S3 8BX

ICO registration ZA890593

Data protection contact Daniel Sagar, Data Protection Lead - [email protected] - 01590 439000

These Terms and Conditions govern the supply of services and access to the CRM platform known as FoundationsAI ("we", "our", "us"). By using our services, you ("the Buyer", "you") agree to the terms below. These terms form a legally binding agreement between us.

1. Definitions

Seller

91D Ltd trading as FoundationsAI, registered in England & Wales under company number 12768586, registered office Unit 13E, 92 Burton Road, Sheffield, S3 8BX.

Buyer

The business purchasing services or subscriptions from the Seller. Where the Buyer is a consumer, clause 18 applies.

Services

CRM software, onboarding, automation support, and related services as described in the Order.

Order

The agreement for services, typically confirmed via digital checkout, written proposal, or invoice.

Price

The amount payable for the services as set out in the Order, exclusive of VAT.

Platform Provider

The third-party software provider of the underlying CRM platform.

Intellectual Property Rights

All patents, copyrights, trademarks, designs, database rights, and confidential information.

2. Basis of contract

2.1 These terms apply exclusively and override any Buyer-provided terms, unless we have expressly agreed otherwise in a signed written agreement between us. Where we have signed a separate supplier or services agreement with you, the order of precedence is: (i) that signed agreement, (ii) the Data Processing Agreement, (iii) these Terms, (iv) the Order.

2.2 By accepting services or accessing our platform, you agree to these conditions.

2.3 Variations must be agreed in writing by an authorised representative of FoundationsAI.

3. Price

3.1 All Prices are stated in the Order or quoted via written proposal. VAT is added where applicable.

4. Payment terms

4.1 Payment is due within 7 days of the invoice date unless otherwise agreed.

4.2 Overdue invoices accrue interest daily at 8% above the Bank of England base rate.

5. Provision of services

5.1 We will deliver services in line with the agreed scope and timeline.

5.2 We reserve the right to improve or amend our services for compliance or enhancement purposes.

5.3 The platform is provided by a third-party Platform Provider. While we will use reasonable endeavours to maintain continuity of service, we do not warrant uninterrupted or error-free availability and are not liable for downtime, defects, or changes in functionality attributable to that provider. We will notify you of any material change to the platform of which we are given notice.

6. Our service commitment

6.1 We aim to deliver every account or setup with care, accuracy and professionalism. If something does not work as expected in the first 3 months, tell us and we will work to put it right at no additional charge. This commitment covers correcting faults in our configuration work; it does not extend to new requirements, changes of scope, or matters attributable to the Platform Provider under clause 5.3.

7. Client responsibilities

7.1 You must provide timely access to the information, content or systems required.

7.2 Failure to cooperate may delay delivery and does not exempt payment obligations.

8. Acceptance of services

8.1 Services are deemed accepted within 14 days of delivery unless a valid concern is raised in writing.

9. Acceptable use

9.1 You must not use the platform to send unsolicited marketing, to contact individuals who have not provided a valid lawful basis for contact, or to upload purchased, scraped or rented contact lists.

9.2 You must comply with the Privacy and Electronic Communications Regulations 2003, all applicable telecommunications and messaging regulations, and the acceptable use policies of the Platform Provider and any messaging provider.

9.3 You must not use the platform to send unlawful, fraudulent, defamatory or abusive content, or content prohibited by our messaging providers.

9.4 You are responsible for maintaining accurate consent and suppression records within the platform and for honouring opt-out requests promptly.

9.5 We may suspend or terminate access immediately where we reasonably believe this clause has been breached, or where required to do so by the Platform Provider or a messaging provider. Fines, penalties or charges we incur as a result of your breach are recoverable from you.

10. Intellectual property

10.1 We retain ownership of all materials, systems and processes we create.

10.2 You are granted a non-transferable licence to use the platform and materials for the duration of your subscription.

10.3 You retain ownership of all data you upload to or generate within the platform.

11. Suspension, cancellation and termination

11.1 This agreement may be terminated by either party with 30 days' notice.

11.2 We reserve the right to terminate immediately for breach, insolvency, or unethical conduct.

11.3 We may suspend access where an invoice remains unpaid more than 14 days after its due date, having first given you 7 days' written notice. Suspension does not relieve you of payment obligations, and we will restore access promptly on payment.

11.4 On termination, your data will be returned or deleted in accordance with clause 10 of the Data Processing Agreement. You are strongly advised to export your data before termination takes effect, as access to the platform ceases on termination.

12. Refunds

12.1 Refunds are governed by our Refund Policy at foundationsai.uk/refund-policy, which forms part of these Terms.

13. Limitation of liability

13.1 We do not accept liability for indirect loss, loss of profit, or business interruption.

13.2 Our total liability is limited to the total amount paid by you in the preceding 12 months.

13.3 Nothing in this agreement limits liability for death, personal injury, fraud, or any other liability which cannot be excluded by law.

14. Data protection

14.1 Both parties agree to comply with the UK GDPR and the Data Protection Act 2018.

14.2 We act as data processor in respect of personal data you store or manage through our platform, and you act as data controller. Our processing of that data is governed by our Data Processing Agreement, published at foundationsai.uk/dpa, which forms part of these Terms and which you accept by accepting these Terms. A countersigned copy completed with your company details is available on request.

14.3 We act as data controller in respect of personal data we process for our own business purposes, including your account and billing contact details. That processing is described in our Privacy Policy.

14.4 As part of delivering CRM services, onboarding and technical support, we and our sub-processors may access your account data including contacts, pipelines, forms, emails, call recordings and other stored information. Access is limited to authorised personnel bound by confidentiality and is used solely to fulfil the services you have requested, diagnose issues, or provide system improvements.

14.5 We will not use your data for our own purposes, or disclose it to any third party, except as set out in the Data Processing Agreement or as required by law.

14.6 The platform is hosted outside the United Kingdom and delivering the services involves international transfers of personal data. Full details, including the safeguards in place, are set out in the Data Processing Agreement.

14.7 You are responsible for ensuring you have a lawful basis for the personal data you process using the platform, and for obtaining and maintaining any consents required for electronic marketing under the Privacy and Electronic Communications Regulations 2003.

15. Confidentiality

15.1 Both parties agree to keep confidential any information marked as confidential or which is reasonably understood to be so. This obligation survives termination.

16. Force majeure

16.1 We are not liable for delays caused by events beyond our control, including natural disasters, cyber-attacks, or government restrictions.

17. Law and jurisdiction

17.1 These terms are governed by English law.

17.2 Disputes will be resolved exclusively in the courts of England and Wales.

18. Consumers

18.1 These terms are written primarily for business customers. If you are a consumer - an individual buying wholly or mainly outside your trade, business, craft or profession - you have a legal right to cancel within 14 days of entering into the contract.

18.2 Where you have asked us to begin the services during that 14-day period, we may charge for services already provided up to the point you cancel.

18.3 Nothing in these terms affects your statutory rights as a consumer.

19. Contact

19.1 For questions about these terms, contact [email protected] or call 01590 439000.

By continuing to use our services, you confirm that you have read and accepted these Terms and Conditions.

91D Ltd trading as FoundationsAI · Registered in England & Wales, company no. 12768586 · Registered office: Unit 13E, 92 Burton Road, Sheffield, S3 8BX · Trading address: Lymington, Hampshire · ICO registration ZA890593